Farewell To The King

Nooooooooooo, say it ain’t so!

Burger King Kills Off King Mascot Commercials

Burger King has decided that putting a creepy plastic mask on a robe-wearing human body isn’t good for business. After declining sales, the world’s second largest hamburger chain has decided to end its advertising campaign featuring the King mascot and instead focus its advertising on the food itself, beginning this week with commercials for its newest avocado and cheese-bearing product.

Since advertising firm Crispin Porter + Bogusky began working with Burger King in 2003, the King has been at the forefront of their campaigns. In the “Wake Up With the King” series meant to sell the chain’s new breakfast sandwiches, for example, unwitting customers wake up to find the silent mascot lurking outside of their windows or next to them in bed. We’re guessing that the narrator’s raspy voice also didn’t help “appeal to [the] broader audience” Burger King spokesman Miguel Piedra says the brand wants to attract.

See also:
Burger King Mascot to be Retired
Burger King mascot out, California Whopper in: Fast food company to focus more on menu items in ads
Anarchy in the BK: Burger King mascot dethroned
Burger King Dethrones Its Creepy ‘King’ Mascot
Burger King Mascot Gets the Boot From Fast Food Giant
Burger King retires its royal pitchman
Farewell To The King: California Whopper, Not Mascot, Will Star In BK Ad
Burger King Fires the “King”Burger King Retires Creepy, Mute Mascot
BK drops the king, adds guacamole
Creepy mascot, we hardly knew ye!
An Open Letter to the Deposed Burger King, From Fork in the Road

Okay, so The King was a little creepy, but the commercials were awesome, cult classics! At least he wasn’t boring like showing 30 seconds worth of retouched pictures of highly stylized food that looks absolutely nothing like the mangled, defective product you actually get in the store. Boo, the King will be missed.

/I mean, damn, first McDonalds wipes out Ronald McDonald and now Burger King kills off The King, what is the world of Big Burger coming to, how long will it be before Wendy’s takes Wendy out back and shoots her too?

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Watson Wins!

Okay, so it’s only a practice round but, nonetheless, it’s pretty damn impressive. Just remember, these aren’t ordinary Jeopardy! Champions that Watson is beating like a drum, Ken Jennings and Brad Rutter are the top two all time Jeopardy! Champions.


Computer beats Jeopardy! champs – is world domination far behind?

IBM recently created a supercomputer named Watson that will compete against humans in the “Jeopardy!: IBM Challenge.”

The other two contestants? Previous “Jeopardy!” champions Ken Jennings, who won 74 consecutive matches, and Brad Rutter, who won a record-breaking $3.3 million as a contestant. The televised match will air in February, but today IBM offered a teaser in a three-round test battle.

Watson has been in the works for approximately four years. It is powered by 10 racks of IBM servers and has 15 terabytes of RAM. However, Google or KGB are no help to the machine, as it’s not connected to the Internet. Instead, it gets its information from myriad encyclopedias, dictionaries, books, and other sources of information it has digested. According to IBM, Watson has access to the equivalent of 200 million pages of content.

Watson also works just like a human contestant would: he has a buzzer and answers in the form of a question. Although as a bonus for the audience, the top three answers that Watson believes are correct are projected on a screen, giving insight into its decision-making process.

The results of the today’s match shouldn’t be too surprising. Tech blog Engadget.com
reports that no question went answered incorrectly by any of the contestants, but the computer beat the human champs, as Watson led with $4,400, Jennings was second with $3,400, and Rutter rounded out the scoring with $1,200.

See also:
IBM’s Watson supercomputer destroys all humans in Jeopardy practice round (video!)
IBM’s Jeopardy supercomputer beats humans in practice bout
IBM’s Watson wins Jeopardy practice round: Can humans hang?
Are You Smarter Than A Computer The Size Of 10 Refrigerators?
Machine Bests Man in “Jeopardy!” Practice Round
Domo arigato, Mr. Watson: IBM computer takes on ‘Jeopardy’
Jeopardy! supercomputer: Is the next game show champ a machine?
The computer wore Jeopardy’s buzzer
Computer wins first test against 2 ‘Jeopardy!’ champs
The DeepQA Project
Watson Research Center
I’ll Take Machines That Play Jeopardy For $500, Trebek

Did you watch the way Watson destroyed those two hapless human Jeopardy! champions? Instead of Jeapardy! trivia, they should stuff Watson full of all the known economic, military, scientific, and political knowledge.

/I’d vote for Watson over Obama for President in 2012, America would be a much safer and more prosperous country